Find anyone on the popular Russian social network VKontakte, simply by taking a picture of their face. Already the app has lead to problems with stalking and vigilantism. The city of Moscow wants to integrate it into all of their security cameras.

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You get a better deal on insurance as long as you and your friends don't make any claims. This increases social pressure to not make claims, which could lead to bad situations. Secondly, a core idea behind insurance is solidarity with those less fortunate. Segmenting the market could mean higher premiums for the poor.

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